From the entirely dubious words of YouTube’s bkslavin:
The Blackeyed Peas compel the employees at the Microsoft Store in Mission Viejo, California to break out in dance, let their hair down and have some fun. This is an amazing store, the employees seem really excited and engaged, almost happy to be at work.
Totally! Just watch how they move!
Oh my god. You poor employees. I have worked a lot of horrible jobs, but nobody I worked for had the Dickensian cruelty to make me dance and videotape it for the goddamn internet to see.
Most of what I hear about MS’s approach to marketing have come from the TWiT network. When MS started doing those uninspiring “I’m a PC” ads, complete with a John Hodgman clone, Leo Laporte noted that as cringe-inducing as these ads were, they succeeded in making Apple’s ads look elitist. There was no white room, no jabs at another company, and a complete lack of smugness. And they sucked. The ads barely register as either an endorsement or a corporate endorsement. “Listen,” they seemed to say, “Making ads is really hard for average people like you and me. Even if you have a little bit of money tucked away, like we do.”
But this pretty much confirms Microsoft as the company who will force their employees to dance for nickels to a horrible song in a store that looks like the Trading Spaces version of an Apple store, with choreography that must have cost them about a buck ninety-five.
